- [Press] Hong Kong's young designers pop-up store
Hong Kong's young designers pop-up store
[The Korea Joonang Daily]
By setting up a pop-up store made up of Hong Kong designers, PMQ hopes to make Hong Kong design known in Seoul and to learn from the city while they are here. “Seoul is one of the best fashion capitals in Asia,” said Cecilia Ma.
“As a designer, I’m here to see how good Korean designers are, and see my competitors. I’m very impressed. It’s a good way for us to learn what other markets are doing this season.”
The ongoing pop-up store is the second to open in Korea, with the first located at the Dongdaemun Design Plaza in central Seoul. Having held their very own hanbok (Korean traditional dress) fashion show in Hong Kong, Tsang and the designers hope to solidify relations with Korea in the upcoming days.